Patrick and Skinner – We were a Princes Trust setup business many years ago. As a result we always prided ourselves in helping start-up businesses afford great design and photoshop work. This company was a new startup designing womens’ beautiful lingerie.
The Brief – Create a high end stunning logo, almost good enough to eat. Create a look that is truly scrumptious, while projecting a brand that women desire. Branding had to update as colour themes updated. Create and icon that would look class on labels and packaging extras like foil stickers and embossed labels as well as ribbons and gift boxes. It had to be playful with a very feminine yet modern twist. This was for their ‘Chocolate & Mint Collection’.
First of all, a tall contemporary font, we created the main word logo, especially relevant was the design of the ‘and’ that separated the two words. It had to be feminine therefore we decided to create a ribbon that looks like it ties into a bow for packaging garments. It turned out so beautifully, making the product look stunning. Everyone involved in production and marketing loved it.
Our designers produced point of sale material, clothing tags and thank you tags. In addition we created presentation & boxes, full Branding including logo and website.
This client was so impressed with our work that we ended up being part of their production team. The team that worked on the main photoshoot of the mint choc chip collection. Giving Art Direction and making sure the final images were scrumptious.
A fantastic day was enjoyed at the splendid, Leeds Castle. Working with models, photographers and make up artists all doing their part. It was and impressive venue, fitting for a fashion brand.
Photoshop Colour Correction
In this industry there is a huge pressure on models and agencies to produce perfect photos for magazines and packaging design.
The use of Photoshop enhancements, colour correction and touch ups are rather essential to achieve a polished look. Consequently we worked skilfully on each image using photoshop tools. Expertly, we have brought out the green in her eyes to match the lingerie while giving her skin-tone that healthy gorgeous hue against the silk.
Touch Ups and Enhancements
Photographers don’t always get the lighting perfect on a photoshoot. As a result an expert is needed to enhance, colour correct and touch up any imperfections. Our photos are being showcased in magazines and fashion blogs around the world. We are proud to have them on our portfolio as part of our logo design, photoshop and graphic design pieces.
In conclusion we designed a look that our client adored and most of all a logo and branding to be cherished. All in all an enjoyable yet rewarding project.